DIRECT MAIL SOLUTIONS

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Boost your marketing with effective direct mail campaigns tailored for your business needs.

Shared Mail Options

Affordable and effective shared mailing solutions for targeted outreach.

Dedicated Postcards

Stand out with our custom dedicated postcard campaigns designed for maximum impact.

Lead Generation

Capture leads effortlessly with appealing designs and strategic calls to action.

Postcard Mailing Marketing: Make Your Business Seen!

Is your small business feeling a bit like Sasquatch—big potential but no one can see it? Well, it’s time to change that! Postcard mailing marketing is a simple, effective way to get your business in front of the right people. Unlike digital ads that can get lost in the shuffle, postcards are tangible and can make a lasting impression right in your customer’s mailbox.

At BoxSquatch Marketing, we specialize in helping small businesses break out of the shadows. We design eye-catching postcards that speak directly to your local audience, driving traffic and increasing sales. We handle everything—design, printing, and mailing—so you can focus on running your business.

Shared Postcard Marketing: Get Seen Without Breaking the Bank!

Let’s be honest, as a small business, marketing costs can feel like a bigfoot-sized burden. That’s where shared postcard marketing comes in! Team up with non-competing local businesses and share the cost of postcards while reaching a wider audience. Think of it as forming a Sasquatch squad to get noticed together!

BoxSquatch Marketing will help you find the right partners, design the postcards, and manage the mailing. It’s an affordable way to get your name out there, grow your customer base, and build local relationships—all without going “missing in action.” Let’s make your business the talk of the town!

Postcard Sizes: A Guide for BoxSquatch Marketing

If you’re wondering what the best size postcard is for your marketing campaign, you’re in the right place. At BoxSquatch Marketing, we know that choosing the right postcard size can help your small business get noticed and create a lasting impact. Here’s a comprehensive guide to postcard sizes—both standard and oversized—along with some tips on how to choose the one that best suits your needs.

Things to Consider When Choosing Your Postcard Size:

• Postcard sizes impact printing costs.

• The size of your postcard can change the cost of mailing.

• Each size serves a different purpose.

• Your design should match your postcard size.

• Every size has its unique benefits.

4x6 Postcards (Standard Size)

Purpose:
4x6 postcards are the most compact option, making them great for quick updates, thank-you notes, or short promotional messages. They’re perfect if your budget is tight but you still want to get your business out there.

Design Tips:
With a 4x6 postcard, less is more. Keep your copy concise and your design elements to a minimum. Want to make it feel extra personal? You can use Variable Data Printing to customize your postcards for each recipient!

Benefits:

• Ideal for quick messages or updates.

• Cost-effective for small businesses.

• Perfect for short, punchy content.

5x7 Postcards (Standard Size)

Purpose:
The 5x7 size gives you a bit more room than a 4x6, making it great for announcements or promotions that need a little extra space for details. It’s also large enough to stand out in the mailbox but still easy on the budget.

Design Tips:
With the extra space, you can include more images or copy. Keep it simple, though—don’t overcrowd the postcard. Use an eye-catching image with a clear call-to-action to guide the reader.

Benefits:

• More space than the 4x6 size for your message.

• Stands out in the mailbox with its taller design.

• Still affordable for small businesses.

5.5x8.5 Postcards (Oversized)

Purpose:
These postcards are the size of a half-sheet of letter-sized paper, giving you ample room to showcase your business and product offerings without overwhelming the recipient. They’re perfect for introducing a new service or offering a special deal.

Design Tips:
With the 5.5x8.5 size, you have plenty of design freedom. Use bold visuals to capture attention while keeping the text clear and concise. Let your call-to-action stand out!

Benefits:

• More room for detailed designs and messaging.

• Makes a bigger impact than smaller postcards.

• Still cost-effective compared to larger sizes.

6x9 Postcards (Oversized)

Purpose:
The 6x9 size is a favorite among marketers who need space for both detailed information and eye-catching images. This size is perfect for promotional campaigns, loyalty programs, or event invitations.

Design Tips:
With a 6x9 postcard, your design can fill the space with powerful imagery and compelling text. Include a personalized message or offer, and make sure your call-to-action stands out.

Benefits:

• Perfect for creating a visually impactful marketing piece.

• Ideal for direct mail campaigns and loyalty marketing.

• Large enough to include all the details without feeling cramped.

6.25x9 Postcards (Oversized & EDDM Eligible)

Purpose:
6.25x9 postcards are the smallest size eligible for Every Door Direct Mail (EDDM), which means you can reach a large audience in your area without worrying about postage rates skyrocketing.

Design Tips:
When designing these postcards for EDDM, make sure to include a strong message that introduces your business and what you offer. You’ll want to capture the reader’s attention and provide enough detail to entice them to visit your website or store.

Benefits:

• Ideal for EDDM campaigns to target local areas.

• Large enough to make an impression without overwhelming your budget.

• Cost-effective for reaching a wide audience.

6x11 Postcards (Oversized & EDDM Eligible)

Purpose:
When you need to make a bold statement, the 6x11 postcard is the size for you. These large postcards are perfect for big sales, new product launches, or branding campaigns.

Design Tips:
With plenty of space for multiple design elements, you can use a striking image, multiple product offerings, or a large call-to-action. Play around with your layout—portrait or landscape styles can help your postcard stand out even more.

Benefits:

• The largest size eligible for letter-sized postage.

• EDDM eligible, making it an affordable way to reach a large audience.

• Perfect for high-impact campaigns.

Conclusion: Choosing the Right Postcard Size for Your Business

At BoxSquatch Marketing, we understand that every business has unique needs when it comes to postcard marketing. Whether you're sending a quick update or running a full-blown promotional campaign, choosing the right size is key to making your message stand out and ensuring your budget is well spent.

Each postcard size comes with its own advantages, whether you’re looking for cost-effectiveness, design flexibility, or impact. The right choice will depend on your goals, audience, and message. We’re here to help you navigate the options and create a postcard that gets results. Let’s get started!

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Boxsquatch transformed our marketing! Their direct mail services increased our visibility and generated leads effectively. Highly recommend for anyone looking to boost their advertising efforts!

John Doe

★★★★★